What are your reasons to join social media sites? If you are joining to grow your business then you are off to a good start.
One reason this is a good idea is that you have expanded your exposure not only by client experience, but also by client testimonies and social interaction. The real motivation of any business to engage in social media is to connect with individuals, return customers and potential new clients. With the help of the internet and social networks you bring your business to where your clients are and develop a connection with them. However, making such connections will take great effort and huge amount of time and enough thoughtfulness too. A lot of businesses sign up on social media to create an online presence but then all of a sudden their page becomes silent. No one answers comments, questions or wall posts. Nobody posts updates or uploads any pictures. It’s as if the business has gone down. The page becomes dormant for months. Then all of a sudden you reply to a post 3 weeks later. What just happened? Did the person responsible for the online interaction go away for a few months? Is the business running again? Customers who will notice the change will only say “what a waste of time. It will be gone again soon.” That is an example of a business that is not committed to social media community and does not see the power of it.
Whatever your business is, if you have engaged in social media, you must be committed and consistent in updating your page and interact with all the people that connect with you. Utilizing a virtual assistant as a means of connecting and keeping the social communication fresh and fun is a wonderful idea. Your virtual assistant can set up your business’ Facebook, Google+ or Twitter accounts and develop a schedule that will keep you in front of your social media followers on a consistent basis.
Your virtual assistant will make it a point to update and be present on your social media sites. He or she will have a schedule that will be followed so that your accounts are logged into and interaction with followers is consistent. An example of a schedule for social media is twice a day, one in the morning and one in the afternoon. Your virtual assistant can go online first thing in the morning, answering queries and posts, commenting on photos and updating the site for what will happen that day. He or she can login again in the afternoon and interact with those online and answer inquiries in concise and respectful manner.
In conclusion, having a schedule will help you to be updated in your social media sites, letting people know you value their posts as well as showing them you are connected. It also means that your business is going well with new and creative deals every now and then. Clients will eventually see your business as valuable and will keep on patronizing with you.